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Pay Per Click Advertising
Get guidance on what to do and when for faster optimization of your Google AdWords, Facebook, and Bing campaigns.
Get More Traffic from Google Search
Google PPC (Pay Per Click) is a strategy in which you can bid on keywords in the search engines. Google PPC is an exceptional service because:
Your SEO might not have kicked in yet
Your Local SEO area may be very competitive
You want to bid on additional keywords or a competitor's brand name
By running Google PPC ads, you can get clicks to your website by paying a small fee per keyword.
How Google Ads
Work for You
Say you’re a lawyer in West Hartford and someone types in “lawyers west Hartford” into Google.
With Google PPC ads, your listing appears at the top of the result as a “sponsored ad” and the user clicks on your result.
Your business pays for the click and you now have a chance to convert your website visitor into a customer.
Just 3 Steps to Higher Rankings, More Traffic, and More Leads
Schedule a Call
Schedule a call today to take your first step toward getting results online. You'll be talking with a digital marketing expert ready to create a plan for you.
Get Your Plan
We will map out where you are currently, and show you a roadmap to reach your goals using digital marketing. Our firm is focused on creating results for our clients.
Develop Your Marketing
Once we have a plan in place, the Analytix Media team will implement the changes by creating a scope of work custom to your business.
What type of results can I expect?
The key performance indicators we look at are website traffic and conversions. We will evaluate how much traffic your website is receiving, and how many people actually converted into the desired result.
How much traffic can I expect?
The amount of traffic each month will vary. It depends on 1) how effective we make your campaign and 2) your advertising budget. The more fuel we have in the tank, the more results we can generate for you.
How many conversions can I expect?
The amount of conversions will also vary. We will be able to track the amount of conversions from our ads. This will allow us to use performance data of our ad campaigns to make gradual improvements. In consideration of this, we believe your conversion rate will increase over time.
Isn't it expensive to advertise on seach engines like google?
How long are the contracts?
Are there any setup fees?
There is a one-time setup fee. It is primarily for getting you setup on or end to run your campaign. We will set you up in our search engine systems, analytics systems, and other administrative tasks. We would also set up necessary advertising accounts for you.
Who will be working on my account?
You will be assigned a dedicated paid search manager. This person is trained in search engine marketing and is likely to have experience working with clients similar to your industry. This person will be your main point of contact. In addition, each paid search manager reports to a Director, who reviews all deliverables before it is sent to you. This is to ensure that you receive quality work and to resolve tough situations.
How will you learn my business?
We will learn your business by sending you a questionnaire. Upon completion, we will schedule a kickoff call with you to discuss the questionnaire and any additional questions may have about your business. After the kickoff call, we will do more research and develop a strategy that is specific to your business.
How will you create ads that fits my business?
In the questionnaire, we learn more about your ad preferences. In the strategy we develop for you, it will specify the advertising approach that we will use for your business. If you approve this approach, we will start developing the ads in an ad calendar. You will have an opportunity to review all advertisements in advance before it is published.
Do I have to provide you with content for advertisements?
No, you do not have to provide us with content. However, if you have content, we are happy to use it.
Will you monitor the ad campaign to make sure we do not waste any money?
Frequently Asked Questions
A PPC Promise to you
Lowest cost per click per industry standard
Monthly performance reporting
Ongoing campaign optimization
Google certified team of experts
In-house service, never outsourced
You set the monthly budget
Google LSA knowledgable
Custom landing pages that convert
Customer support each and every month